The smartest thing on wheels.
The VanMoof SmartBike is unlike any other bike. Not only will it ship with anti-theft parts and tracking that make it terrifying to bike thieves. If a thief is brilliant enough to get past all that, we promise to get your stolen bike back to you in two weeks, or we'll replace it. We call this the VanMoof Peace of Mind Service, and every SmartBike gets it totally free of charge for the first two years.
Not only is the SmartBike a nightmare for thieves. It's also been designed to be the ultimate city bike. Unlike most bikes that get rustier with time, this one will get smarter over time, thanks to all the tech packed inside the frame and a dedicated smartphone app. It’s totally keyless, and can be unlocked with the tap of a finger on a smartphone or even the touch of a hand on the bike.
While I do have certain retrogrouchical tendencies--I don't care for the crabon, I think rim brakes on road bikes work just fine thankyouverymuch, and I prefer a quick release skewer to a thru-axle even on my mountaining bikes--the truth is that in real life I embrace technology. More than that, I believe that as a species we're in the process of digitizing not only the things we use in everyday life but consciousness itself. Just hand a toddler a smartphone, watch how adeptly they use it, and it becomes clear that this is all part of our evolution. Some may find this creepy, but I find it inspiring, and I for one welcome our new technological overlords and eagerly await next phase of human existence:
Wow, I better take it easy, after all it's only Tuesday.
Nevertheless, having said that, I believe in keeping all that crap off your bike. Consider the theft-tracker. Sure, it sounds good, and having your bike stolen definitely sucks, but how effective is this thing really? Well, according to an article from February of this year, VanMoof has recovered ten (10) bikes since they implemented the system in 2016:
Instead of putting its customers at risk of a standoff with bike thieves, though, the company promises it will handle the grunt work. And while VanMoof has recovered about 10 stolen smart bikes since they went on sale in 2016, this past weekend the company hired the first employee of a new new dedicated “bike hunter” team and started chronicling the adventures on Medium.
That's not very much. In fact, I'd wager that in any decent-sized city 10 stolen bikes are recovered in a single week by their owners, who find them under the nearest highway overpass or being peddled on Craigslist. That's not to say that plenty of bikes don't vanish, never to be seen again, but at the same time a service such as this is probably more a content-generating PR campaign than anything else. I don't want to call it a "gimmick" because that seems a bit unfair, but at the same time the truth is relatively few people are actually going to take advantage of the anti-theft guarantee so there's little risk on the part of the company in terms of offering it.
Oh sure, once in awhile they may have to follow a truck to Brussels or something:
Spending half a day scouring a city only to have to travel to another country is a rather inefficient way to recover a stolen item. It’s also not sustainable for a small company like VanMoof. But this James Bondian approach isn’t without reason. In fact, it has to do with the compromises associated with tracking something using a GSM signal. VanMoof says the bikes’ cellular signals are easier to track when they’re moving, meaning they’re always going to expect a bit of a chase on a search-and-rescue mission.
But it pays for itself in terms of publicity.
Then there's the other aspect of the "smart bike," which is communication and data consumption, and there's no shortage of bike, helmet, and accessory makers who want you to be able to access all manner of data safely while riding your bike. Consider "GObyLIVI," which recently appeared on the Kickstarter:
It's got the usual assortment of features, including the increasingly common "crash detection" whereby in the event of a spill it supposedly calls your emergency contact to notify them that you may or may not at that very moment be dead:
Like the theft-tracking feature, there are precious few reports of this actually working in the wild. In fact, as I've mentioned in a previous post, I've been unable to find a single report of such a system coming into play--and that's saying a lot, because cyclists love to crow about stuff on the Internet. Mention that you think helmets are ineffective and 100 people will immediately tell you the story of how one saved their life; mention that crash detection is a gimmick and all you hear are crickets.
But what about the other features, such as being able to get directions or place a call or text while you ride without having to handle your phone? Surely that's a convenient safety feature, right?
Nah.
Just as I've gotten over toddler handling smartphones with aplomb I've also gotten over people using their phones while they ride. If anything, I think someone texting while riding is a sign of a healthy society in which people are comfortable and adept enough on bicycles to engage in everyday behavior. Sure, the boogeyman in this scenario is the incompetent cyclist who Mr. Magoos it through an intersection causing a six-car pile-up or takes you out while texting, but like the successful theft-tracker or the life-saving crash notification call this is something that mostly just exists in theory, an image conjured up by concern trolls. The fact is an incompetent cyclist is an incompetent cyclist whether or not they're using their phone, and for a competent cyclist using your phone while riding is about as dangerous as reaching down your pants to adjust your [insert your specific genitalway here].
And if you don't believe me, keep in mind I'm typing this entire blog post while cycling and nothing bad has ha
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